2020 flew by and business is booming for Gatorworks! We are continuously working with our clients to start the new year off strong, which requires a good deal of content for service lines such as SEO, Targeted Display, Paid Social Ads, and more. Gatorworks realized this need and immediately began the search for someone with new ideas, a fresh perspective, and a great attitude. We quickly found refuge in our newest Content Strategist, Timothy Dunn! Read Tim’s professional bio here!
First, tell us a little bit about yourself, what are your hobbies and interests?
Reading is definitely something I like to do often, whether it’s a good book, a magazine, or posts on social media and popular blogs. I’m also a bit of a tech geek who likes to follow the latest trends. I even built my own PC a few years ago, which was a terrific learning experience. And I rediscovered my passion for playing guitar recently, which gave me a great escape during the COVID lockdowns.
What’s your go-to productivity trick for when writer’s block hits?
If I find the words aren’t coming as easily as they should, it can be a big help to either take a short walk or do a little reading. It usually helps me refresh my thinking and find a new approach.
If you could only have three apps on your smartphone, which would you pick?
Spotify is a must-have for me. If I need motivation while I’m working on a project, I can always rely on a high-energy playlist (sometimes a good Rocky soundtrack is all it takes). YouTube is also a great resource for learning and keeping up with the latest news and trends. And, especially in the last few months, Waitr has been a lifesaver.
What’s one thing you’re learning now, and why is it important?
Lately, I’ve been looking for new ways to help my messaging connect with others. It’s one thing to be able to write well, but if you aren’t speaking your audience’s language, you’re only writing for yourself. Meaningful communication happens when you aren’t just giving out the right info, but also putting it together in a way that lets it be heard.
If you could trade places with anyone for a day, who would you choose?
Jeff Bezos. I’d love to know how it feels to swim through money Scrooge McDuck-style.
On the serious side, probably Neil Gaiman. He’s an author with an incredible sense of creativity. Seeing the world through his eyes for a day would be an amazing opportunity.
What’s the biggest misconception people have about your position as a Content Strategist?
Writing is a necessary skill for content creation, but listening is just as important. If you aren’t taking the feedback of your audience, clients, and colleagues to heart, you’re basically flying blind. Being a better writer means being a better listener.