We have diligently served clients in the healthcare, education, industrial, retail, home service, food and beverage, business-to-business, and government sectors, among others. Our teams develop and employ strategies that drive growth, boost brand awareness, and deliver real results.
Our History
Although President Brian Rodriguez generally refers to 2006 as the start of Gatorworks following his graduation from Louisiana State University, the company’s history goes back even further.
It was founded in 2001 by Rodriguez and Nicholas Angelette during their senior year of high school at Archbishop Rummel in Metairie, Louisiana. However, Brian continued to build and shape the company from his dorm room at LSU while earning a B.S. in Business Administration with a concentration in Information Systems and Decision Sciences (ISDS).
During those early days, Gatorworks specialized exclusively in website design. But, over time the company grew to employ dozens of talented professionals and offer a full suite of digital marketing services. These services include targeted display advertising, paid social media advertising, Google Ad campaign management, SEO content marketing, streaming TV (OTT), and more. In August 2017, Gatorworks was acquired by Guaranty Corporation. Brian has continued as President of Gatorworks with its full team intact. The agency has experienced significant growth over the last seven years with enhanced resources from Guaranty.
An Award-Winning Agency
Gatorworks is an eleven-time honoree of the LSU 100, which recognizes the top 100 fastest-growing companies owned by LSU alumni. In 2020, Gatorworks was honored with the #2 spot in the LSU 100.
Our company was recognized as one of the Best Places to Work by the Baton Rouge Business Report in 2019, 2020, 2021, 2022, 2023, and 2024.
Gatorworks was also awarded Company of the Year by the Baton Rouge Business Report in 2020.
Additionally, Gatorworks has been awarded numerous ADDY awards from the American Advertising Federation – Baton Rouge through the years for its creative work for clients.
Gatorworks in the Community
Community is at the core of who we are as a company. We support employee engagement in causes impacting Baton Rouge and beyond. Gatorworks supports and is involved in several professional and community organizations, including Forum 225, American Advertising Federation of Baton Rouge, American Marketing Association New Orleans, Baton Rouge Area Chamber, Sales and Marketing Executives – Greater Baton Rouge, and many others.
We also strive to improve the community through volunteer work. In 2021, Brian Rodriguez was the founder of “Rome in Rouzan”, a Hogs for the Cause fundraising event. Rome in Rouzan raised money for the development of a multi-million-dollar facility that provides free housing for children receiving ongoing treatment at Our Lady of the Lake Children’s Hospital in Baton Rouge. In addition to Gatorworks supporting Rome in Rouzan both operationally and financially, several team members also volunteered at the event.
Each year, a portion of Gatorworks’ earnings are donated to the Guaranty Foundation to help fund various needs in our local community. The foundation has been involved in a myriad of philanthropic activities from hosting blood drive events to contributions to the Greater Baton Rouge Food Bank.
Additionally, the Guaranty Foundation matches Gatorworks employee contributions to area 501(c)3 non-profits. Together, we are proud to be part of a team that is working toward a brighter future for Baton Rouge.