Category: Google Adwords

April 28, 2017

Gatorworks Offers Free Digital Marketing Audit

Gatorworks is a Baton Rouge internet marketing company which offers a range of on-going digital marketing services to clients in a variety of industries, from dental to industrial to educational.

August 2, 2016

Google Adwords Grants for Non-Profits

Google Adwords Grants are given out by Google to worthy non-profits around the world. Could your non-profit use $10,000 in free advertising? Most could. Gatorworks can help you obtain a Google Adwords Grant and soon after your organization could be advertising online to thousands! Double-check these items to ensure your non-profit qualifies. Your organization must: […]

June 6, 2016

Google Adwords Is Making Big Changes

We’re always a little leery when Google announces changes to their search algorithms¬†and especially to Adwords. However, when Google unveiled their newest round of changes to Adwords, we were nothing but pleased. Gatorworks has numerous pay-per-click advertising clients who depend on us to keep up with the latest changes in the industry, so we are […]

February 24, 2016

Adwords Moving Away From Right-Side Ads

UPDATE: In July of 2017, a study was released which examined the effect that the elimination of right-side ads had on the effectiveness of the remaining ads. By examining over 4 million ads before and after the change, Accuracast found increased click-through-rates for the top four spots after the change. That means more eyes for […]