Digital Marketing Agency Gatorworks Partners With Guaranty Communications

  It’s time to celebrate! Baton Rouge digital marketing agency Gatorworks has been acquired by Guaranty Communications with both teams looking to amplify the other’s efforts. Brian Rodriguez will remain President of Gatorworks and continue to lead the team in accordance with the values he has emphasized for years. That includes high quality customer service […]

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  • Digital Marketing
  • Online Marketing

Does Google Know Where Your Business Is Located?

Business Listings Help Google To Know Where You Are We’ve all seen business listings, whether they’re on Yellowpages, FourSquare, Yelp, Facebook, or wherever else. You know the problem, you’re looking for the phone number for that store so you can call them to see if they have whatever product you’re looking for. But first, you […]

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  • Business
  • Digital Marketing
  • Online Marketing
  • Search
  • SEO

Removing Ghost Referral Spam from Google Analytics

  If you use Google Analytics for your website you may have noticed a recent increase in referral traffic within the Analytics platform. While this spam issue has been increasing for some time now, after the start of 1015 it’s gotten way out of control. Referral spam occurs when some unscrupulous website owner attempts to […]

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  • Analytics
  • Online Marketing
  • SEO

Maintaining SEO Rankings when Redesigning a Website

So, you’re ready to give your website a makeover? Something really cool with the latest and greatest design and tech, right? Absolutely. This is an exciting endeavor for any business. A well thought-out redesign has the potential to bring all the right traffic and new leads, improving branding and visitor interaction with your website. But […]

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  • Design
  • Online Marketing
  • SEO
  • Web Design
  • Web Development

Google AdWords Changing Credit Card Payments Rules

Recently, social media was abuzz with talk of Google no longer accepting credit cards for certain customers. The reasoning is fairly obvious, and makes good business sense for Google. If Google pays roughly 2% in credit card fees, a large client spending $150,000/month could cost the search engine $36,000/year in fees.

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  • Online Marketing
  • Pay Per Click Advertising
  • SEO

An Online Advertising Overview

Are you interested in improving the reach, strategy and application of your online marketing? While traditional search advertising can drive highly-targeted traffic to your website, the reach of your marketing initiatives are limited to people actively searching for your products or services.

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  • Online Marketing
  • Pay Per Click Advertising
  • SEO