Gatorworks & Google Special Livestream Event

Sell Tickets Online through Eventbrite Gatorworks, a Baton Rouge-based digital agency, is partnering with Google to bring a special livestream event to Baton Rouge! We invite you to this exciting Google event, which has been designed to share the value of online advertising and how Google works with Gatorworks to improve your business. Here are the details: […]

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  • Digital Marketing
  • Press

Maintaining SEO Rankings when Redesigning a Website

So, you’re ready to give your website a makeover? Something really cool with the latest and greatest design and tech, right? Absolutely. This is an exciting endeavor for any business. A well thought-out redesign has the potential to bring all the right traffic and new leads, improving branding and visitor interaction with your website. But […]

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  • Design
  • Online Marketing
  • SEO
  • Web Design
  • Web Development

Google AdWords Changing Credit Card Payments Rules

Recently, social media was abuzz with talk of Google no longer accepting credit cards for certain customers. The reasoning is fairly obvious, and makes good business sense for Google. If Google pays roughly 2% in credit card fees, a large client spending $150,000/month could cost the search engine $36,000/year in fees.

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  • Online Marketing
  • Pay Per Click Advertising
  • SEO

An Online Advertising Overview

Are you interested in improving the reach, strategy and application of your online marketing? While traditional search advertising can drive highly-targeted traffic to your website, the reach of your marketing initiatives are limited to people actively searching for your products or services.

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  • Online Marketing
  • Pay Per Click Advertising
  • SEO

How Should You Manage a Bad Review Online?

The immediate reaction to online negative reviews or bad publicity is to lash out or deny. But as we’ve seen with celebrities and bad press, it’s best not to add fuel to the fire. Sometimes you may be tempted to delete the review and act like it never happened. However, that’s not the best approach either.

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  • Business
  • Online Marketing
  • Social Media

Local Business Marketing in Baton Rouge

Local business drives our economy. You’ve heard this statement over and over. It’s true, but with the rise of big box stores and large corporations it is getting harder for small to medium-sized local companies to compete. Fortunately, if you are trying to drive relevant, local traffic to your website, there are a number of things you can do to help your business stand out from the crowd.

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  • Online Marketing

The Ins and Outs of E−commerce Marketing

If you own an online store, trying to build traffic and sales can be difficult and intimidating. There are many ways to drive traffic, but they are not all created equal. This is why knowing which networks match your product offering can help you not only sell products, but also build your brand online.

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  • Online Marketing
  • Pay Per Click Advertising
  • SEO
  • Web Development